Insights

PCMA NYC Winter Session 2025
Speaking and Appearances Brandon Wetzstein Speaking and Appearances Brandon Wetzstein

PCMA NYC Winter Session 2025

The room buzzed with energy as over 100 event industry professionals gathered for PCMA NYC's winter program. Instead of the typical networking format, attendees found tables adorned with colorful LEGO bricks and an invitation to play with purpose. Following a successful session with the Philadelphia chapter, Brandon Wetzstein of IN8 Create was invited to bring his innovative approach to New York, transforming how these industry veterans connected with one another.

Read More
Minnebar 17
Speaking and Appearances Brandon Wetzstein Speaking and Appearances Brandon Wetzstein

Minnebar 17

Last year, I had the opportunity to present at MinneBar 17 in Minneapolis to an engaged group of about 50 attendees. My Saturday session, "Unlocking Creativity Through Play," invited participants to explore how playful approaches can transform both our personal and professional lives.

Read More
Top5 Reasons LEGO Builds Better Teams
Speaking and Appearances Brandon Wetzstein Speaking and Appearances Brandon Wetzstein

Top5 Reasons LEGO Builds Better Teams

Brandon Wetzstein, Founder & Chief Team Builder at IN8 Create, joins Tara Thurber to share his Top5 Reasons LEGO® Builds Better Teams.

IN8 Create leverages LEGO® Serious Play® to engage participants in sharing stories about themselves in a fun and psychologically safe way.

  1. Diminished Consciousness of Self

  2. Inverted Persuasion

  3. Equitable Expression

  4. Curious Listening

  5. Time Compression.

Read More